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		<title>George Klein and Associates CC Marketing Research Company</title>
		<link>http://www.afresearch.co.za/</link>
		<description>George Klein and Associates CC is a full service marketing research and strategy company offering questionnaire design, field work, data capture and analysis, presentation of reports, consultation on survey findings and formulation of market strategy.</description>
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        <url>http://www.afresearch.co.za/marketing-research.gif</url>
        <link>http://www.afresearch.co.za/</link>
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       <title>Correct Market Research Data Collection Is Important For Accurate Results</title>
       <link>http://www.afresearch.co.za/articles/market-research-data.html</link> 
       <description>Market research is essential for assessing the risks, potential, and success of a new business or venture before the actual investment into a service, product or venture takes place.</description>
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	<item>
       <title>Employ The Top Research Marketing Companies</title>
       <link>http://www.afresearch.co.za/articles/research-marketing-companies.html</link> 
       <description>It is of the utmost important that the best research marketing companies today can draw on specialist market knowledge, having been active in both the commercial and industrial markets. </description>
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	<item>
       <title>Briefing a marketing researcher – Do’s and Don’ts</title>
       <link>http://www.afresearch.co.za/articles/marketing-researcher.html</link> 
       <description>What must a marketer do to ensure that market research he/she commissions will produce useful results?  In answer to this question, the following list of some do’s and don’ts was compiled.</description>
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	<item>
       <title>Advertising and the Industrial Decision Maker</title>
       <link>http://www.afresearch.co.za/articles/advertising-and-industrial-decision-maker.html</link> 
       <description>For advertising to work, it must be noticed by the “decision maker”.  A more elusive character in terms of definition has yet to be found. </description>
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